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Instituto Tecnológico Metropolitano - ITM |
Documentos disponibles de esta editorial (110)
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Pérez Vélez, Juan Carlos ; Zuluaga-Sepúlveda, Hervin Smiller ; Orozco-Galeano, Juan Diego ; González-Almeyda, Paulo Andrés | Instituto Tecnológico Metropolitano - ITM | 2015-07-30This study was conducted to establish what are the criteria that the consumer takes into account when selecting the site (licensee) purchase of motorcycles distributed. In this regard, data collection was done considering only subjects who acqui[...]![]()
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Mosquera-González, Davinson ; Patiño-Toro, Orfa Nidia ; Sánchez-Díez, Daniel Mauricio ; Agudelo-Cardona, Juan Felipe ; Ospina-Mazo, Diana Marcela ; Bermúdez-Bedoya, Juan Felipe | Instituto Tecnológico Metropolitano - ITM | 2019-01-30The objective of this quantitative study is to measure the factors associated with service quality at fitness centers based on the SERVQUAL model. For that purpose, this work proposes a structural model that considers the 5 dimensions in the SER[...]![]()
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Moreno-Agudelo, Jorge Andrés ; Valencia-Arias, Jhoany Alejandro | Instituto Tecnológico Metropolitano - ITM | 2017-12-15In emerging economies, open source software brings SMEs benefits such as purchase cost savings, source code modification, vendor independence, higher quality and more secure software. The objective of this article is to identify the factors that[...]![]()
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Bermeo-Giraldo, Maria Camila ; Álvarez-Agudelo, Lyssed ; Ospina-Rúa, Mónica Inés ; Acevedo-Correa, Yesenia ; Montoya-Restrepo, Iván Alonso | Instituto Tecnológico Metropolitano - ITM | 2019-01-30This study identifies the factors associated with the use of credit cards by college students. It employs exploratory factor analysis with a quantitative approach and an exploratory-descriptive scope. The levels of association between the constr[...]![]()
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Rivera-Godoy, Jorge Alberto ; Mamián-Cerón, Lizeth Carolina ; Rojas-Zapata, Cristhian Andrés | Instituto Tecnológico Metropolitano - ITM | 2019-01-30This work aims at identifying the factors that influenced economic value in the Colombian apparel industry from 2010 to 2016. Financial and economic value-added indicators are analyzed to measure the growth, efficiency, efficacy, and effectivene[...]![]()
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Global economy is characterized by high levels of poverty. Some authors have linked financial development, understood as all those measures that allow the financial system to reduce information and transaction costs, and facilitate the mobilizat[...]![]()
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Carballo, Ignacio Esteban ; Dalle-Nogare, Facundo | Instituto Tecnológico Metropolitano - ITM | 2019-07-30This work addresses financial technology (Fintech) and its relevance in contexts of promotion of financial inclusion. For that purpose, a literature review was conducted using the most important terms that define those two fields, and microfinan[...]![]()
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Compared to companies that do not market products abroad, import export businesses face an additional risk: foreign exchange volatility. This work analyzes the features that distinguish the management strategies of highly profitable companies th[...]![]()
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This paper presents an overview of the implementation of the Fund for Science, Technology and Innovation of General system royalties in Colombia (FCTeI-SGR). The entry into force of the SGR and the ensuing creation of FCTeI-SGR has brought an op[...]![]()
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Villafuerte-Godínez, Rafael Ángel ; Leiva, Juan Carlos | Instituto Tecnológico Metropolitano - ITM | 2015-07-30This report seeks to describe how knowledge and performance can be related on small and medium size enterprises, using the approach of knowledge relatedness and in the context of a developing country like Costa Rica. Knowledge relatedness is def[...]![]()
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Ramírez-Villamil, Cristian Oswaldo ; Puerta-Meza, Katherin Lizeth | Instituto Tecnológico Metropolitano - ITM | 2016-07-30The identification with the brand, as a decisive factor when making decisions and the exaltation of the sense of belonging, as effect, are concepts that are closely related when university students consider purchasing at the campus stores. The p[...]![]()
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Servín-Flores, Paula María ; Cázares-Garrido, Ilia Violeta | Instituto Tecnológico Metropolitano - ITM | 2017-06-30Mexico's foreign trade is among the first worldwide. In 2013, it was the tenth exporter and ninth importer around the globe, and it took the first position in both categories among Latin American and Caribbean countries. Tariffs such as safeguar[...]![]()
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La penetración de Internet en los hogares, así como el uso del smartphone y otros dispositivos portátiles, tanto dentro como fuera del hogar, está introduciendo cambios a lo largo de todo el proceso de decisión de compra de los consumidores. La [...]![]()
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Acevedo-Prins, Natalia María ; Jiménez-Gómez, Luis Miguel | Instituto Tecnológico Metropolitano - ITM | 2015-07-30This research presents a methodology for the construction of a composite index to measure competitiveness as a factor for economic growth in Colombia, from competitiveness models by Michel Porter and the work of Cho and Moon. Current rates have [...]![]()
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Since its first appearance in April 2011, the term Industry 4.0 has become synonymous with the production of the future. Nearly all industrialized countries around the globe have set up research programs and industry support projects, and they e[...]