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Título:
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Corporate social responsibility, customer satisfaction, corporate reputation, and firms’ market value: Evidence from the automobile industry
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Autores:
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García de Madariaga Miranda, Jesús ;
Rodríguez Rivera, F.
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Tipo de documento:
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texto impreso
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Editorial:
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Emerald Publishing Services, 2017
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Dimensiones:
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application/pdf
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Nota general:
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cc_by_nc_nd
info:eu-repo/semantics/openAccess
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Idiomas:
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Palabras clave:
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Estado = Publicado
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Materia = Ciencias Sociales: Economía: Empresas
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Tipo = Artículo
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Resumen:
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How does corporate social responsibility (CSR) impact on firms’ market value? Academy had found it difficult to give a suitable answer to this question, considered as the ‘‘Holy Grail’’ of CSR. In contrast to previous research that stressed subjective measures to rate CSR performance, was multi-sector focused and encompassed short periods, we propose a different insight. Using an objective CSR performance rating (Ethical Portfolio Management [EPM] owned by EIRIS), taking a single industry -the automobile industry-, and spanning 8 years, in this paper, we try to make a difference. Our results suggest that certain CSR issues -those related to corporate core business and critical stakeholders-may lead to companies’ better financial performance.
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En línea:
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https://eprints.ucm.es/57373/1/Garc%C3%ADa-Madariaga-Corporate%20social%20responsibility%28OA%29.pdf
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